Influencers are the new go-to in the market

Influencers are the new go-to in the market we are going through a revolutionary shift. First, there was the industrial revolution then there was the mass media revolution and now we are in the digital revolution. If you think about it, advertising, stayed relatively the same for about 50 years until the internet and social
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Laksh Birdi “Nothing worthwhile comes easily, so don’t turn back.”

Laksh Birdi is a 29-year-old model hailing from Chandigarh, Punjab. His career as a model started when he participated in the Signature Fashion show in 2016. Laksh Birdi is one such model who has been hustling each day to follow his passion. He also works in the government sector for financial stability. Laksh feels that
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Growth of Digital Fashion

Waste is an ongoing issue within the apparel industry. It contributes more to global climate change than the annual emissions of air and sea travel combined. If trends continue, it could account for 1 / 4 of the world’s carbon budget by 2050. Hence, digital fashion accelerates growth during the pandemic. Brands have had to
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