Thursday, March 28, 2024

Indian Fashion Industry- Facts And Dimensions

In a fashion industry where the world is globalized by t-shirts and Bermudas for the workplace, but what for the Indian fashion industry in India or the world? Handlooms that have been buzzing around and clacking in remote villages and the houses of Indian villages will disappear? All the textile trade will vanish from the map?

Here are facts and dimension can make a move into the Indian fashion industry in India or were just plain curious about the fashion:

It is not about fashion designers:

Fashion is not about fashion designers in the industry. Here the gamut of fashion in the industry is different from runways and in malls. In the same way, the Indian fashion industry in India is just like any other fashion industry. Like, it includes fashion photography, pattern making, garment construction, accessory designing, make-up artists, and fabric weaving.

Fashion industry Statistics:

The current size of the Indian fashion industry is worth INR 1000 crores. You can compare it to the market size of around INR 20,000 crores. This happens due to an increase or growth of designers, boutiques, and outlets, design schools.

Not a career option?

Every time the fashion institute gets tougher and tougher. The National Institute of Fashion Technology (NIFT) is a national institute for fashioning designing. In this, they conduct tough aptitude tests for entrance exams and it is highly competitive.

The saree covers more ground than you think:

Without a saree the Indian fashion industry in India is incomplete. The sheer volume of sarees are sold every year here but the business that is done is bustling hubs in various classes.

Fashion and Sleaze?

Everyone has heard about the movie fashion, which has depicted the Indian fashion industry in India and gave a name as sleazy. All the people in this industry take their work as a professional.

Made in India:

It has a Made in India tag! When you see this tag everyone including you will be so happy to see it. It defines the Indian fashion industry. Many foreign countries set up their manufacturing unit here like Gap Inc and Tommy Hilfiger with the help of our textile clothes.

Still, a long way to go:

India has a long way in carving a niche by itself. When it comes to the terms quality, talent, research, and renovation, you still need to prove many things. When it comes to funding there is always a lack of support, for instance, Vogue India is not yet in vogue. The world still looks at indian fashion as an ornamental or decorative way, not in the sense of fashion.

Conclusion:

In the 50s, 60s, and 70s, the Indian fashion industry in India scenario was always colorful and stylish. But at the end of the 20th-century slowly it quite subdued, and later in the 21st century, it has begun to gear up. By growing in many new spectrums of colors. Still, the fashion industry is growing at a good pace. Besides the global market needs to make severe efforts to stand among the fashion industry and also among international fashion markets in several aspects.

India’s main strength does not only depend on traditions but also depends on fabric industries. The Indian fashion industry is the third-largest producer of cotton, second largest in silk, and lastly fifth largest in man-made fibers. It has always been considered as a default in the embroidering garment segment, but due to the rupees decrease in dollar prices, attracted the customers. It was found that western inspiration in India has increased. The revolution has also led a great impact on the Indian fashion industry in India.  This due to social media, influencers of TV, and film.

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